Heineken Experience Amsterdam Tickets | Behind-the-Scenes Brewery Tour

Step into the world of Heineken at its original Amsterdam brewery. Explore interactive exhibits, discover beer brewing, and enjoy 2 drinks with this fun and educational experience.

About this activity

Highlights

Discover Heineken’s rich history at its original Amsterdam brewery.
Enjoy interactive exhibits and learn how to pour the perfect draft beer.
End the tour with a tasting and 2 complimentary drinks.

Description

The Heineken Experience in Amsterdam invites you to explore the iconic beer’s journey from its inception in 1867 to becoming a global sensation. Set in the brand’s original brewery, this 1.5-hour self-guided tour takes you behind the scenes to discover the brewing process, learn about Heineken’s natural ingredients, and explore its innovative marketing efforts, including sponsorships with Formula 1 and the UEFA Champions League.The tour features interactive exhibits, live ...

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The Heineken Experience in Amsterdam invites you to explore the iconic beer’s journey from its inception in 1867 to becoming a global sensation. Set in the brand’s original brewery, this 1.5-hour self-guided tour takes you behind the scenes to discover the brewing process, learn about Heineken’s natural ingredients, and explore its innovative marketing efforts, including sponsorships with Formula 1 and the UEFA Champions League.

The tour features interactive exhibits, live presentations in English, and a "Brew U" ride that immerses you in the brewing and bottling process. Wrap up your visit by enjoying 2 complimentary Heineken beers in the tasting room.

Includes

Entry ticket to the Heineken Experience.
Live presentations in English.
Audioguide in multiple languages (Dutch, German, French, Spanish, Italian, Portuguese).
A small Heineken tasting and 2 drinks.

Excludes

Food and additional drinks.

How It Works

Meeting Point:
Heineken Experience, Amsterdam. Accessible by tram numbers 1, 7, 19, and 24 or metro line 52. The nearest GVB stop is Vijzelgracht. Look for staff wearing wristbands upon arrival.

Know Before You Go:

Participants must be 18 years or older (ID required).
Bring your own headphones for the audioguide or listen on your smartphone.
Pets are not allowed, but assistance dogs are welcome.
The experience is fully self-guided and takes approximately 1.5 hours.

Dive into Amsterdam’s brewing heritage and raise a glass to the history of Heineken—book your time-slot ticket today!